The quality management software company SODA asked if dxme could provide a print on demand solution on site for the Big data
fair in Kista with the purpose to increase traffic to their booth.
Together, the AR Swag bar was created with specific prints for SODA. The collaboration turned out to be a huge success and many visitors described that it was the best booth at the fair.
The orderer, Head of Marketing at SODA, Natasha Lauer, was also very happy and initiated a collaboration for several other fairs which so far resulted in the Big data Expo in Utrecht, Netherlands and in Big data LDN in London, UK. At all of them crowds of people have turned up at the SODA booth and listen to SODA sale people and after that, a t-shirt has been co-created in AR with a unique SODA print for that specific event.